Research and development
Unique and Innovative R&D Programme
Unique and innovative
selection scheme
Since its creation, NOVOGEN has realised a different vision of the genetic selection of layers, by launching a precursor R&D programme and the development of unique and innovative selection technologies. NOVOGEN has demonstrated its expertise with a selection based on behavioral criteria, alongside traditional production criteria.
NOVOGEN has a balanced and complementary programme, which does not just focus, on genetic potential but also on the bird’s ability to adapt to different farming systems, climates or other difficult environments. This programme makes possible to select animals performing in various production systems and conditions seen around the world.
Selection
axes
Genetic potential
Behaviour
The production systems used in the NOVOGEN R&D programme make it possible to study social behaviour as well as hens’ egg-laying in nests. In this way it is possible to identify the chickens with the most suitable behaviour, in order to ensure ease of management for each breeder.
Adaptability and hardiness
Selection
technologies
RFID provides information on individuals within a group, under conditions closely resembling the field and based on criteria which, until now, had not been selected or were impossible to select. Using the floor system, it is possible to measure criteria such as the time the hen spends in the nest, the lay interval and lay time, or to identify which layers are away from the nest. It is also possible to determine the links between these criteria and egg quality, for example.
The quality of eggs produced by Novogen strains are monitored and improved by comprehensive egg analyses (colour, shell quality, dry matter, protein, etc.). These analyses are conducted throughout the entire cycle, in partnership with a specialised laboratory.
This array of information is exploited using different algorithms and used to select the best birds of each generation.
Novogen
Teams
Engineers, technicians and breeders. A multi-disciplinary team, translating theory into practice. A rigorous process that, for more than ten years, has enabled Novogen to offer birds that are consistently adapting to market requirements and the expectations of society.